Premium care for a premium smile
24K Whitening Toothpaste
Combines effective oral hygiene with a sense of luxury and cleanliness. The formula with hydroxyapatite and fine silica helps reduce surface stains, restores the natural brightness and clean look of your teeth, while also supporting enamel remineralization.
Xylitol and the active cleansing agents help maintain balance in the oral cavity and limit plaque buildup.
Aloe Vera hydrates and soothes the gums, while the refreshing mint complex delivers clean, long-lasting fresh breath.
The gold particles add that signature shine and complete the sense of premium care and distinction the product offers.
Enamel-restoring mineral
Hydroxyapatite is the main mineral that natural teeth are made of. In toothpaste, it acts as a remineralizing agent: it fills in microcracks and thinned areas of the enamel, making teeth stronger and smoother. It also helps reduce sensitivity by creating a protective layer over exposed dentin tubules. It's a modern alternative to fluoride that restores the tooth's natural structure.
Gentle abrasive for naturally whiter teeth
Hydrated Silica is a fine mineral compound that cleans teeth mechanically without scratching the enamel. Its microparticles effectively remove plaque and built-up surface stains from coffee, tea, and food, restoring the teeth's natural whiteness. It's used as a gentler alternative to strong whitening agents because it doesn't damage the enamel with daily use.
A sweetener that protects against cavities
Xylitol is a natural sugar alcohol that isn't broken down by the bacteria in your mouth. This means it reduces acid formation and creates an unfavorable environment for the bacteria that cause cavities. It also supports saliva production, which further protects enamel and guards against dry mouth. Xylitol combines a pleasant taste with real benefits for dental health.
Tartar protection
Tetrasodium Pyrophosphate is an ingredient that binds with the calcium ions in saliva and prevents them from depositing onto the teeth. This slows the formation of tartar and keeps that clean, smooth feeling lasting longer. Regular use of a toothpaste with this agent helps prevent gum inflammation, since tartar is a major factor in the development of gingivitis.
We've helped 3,000+ smiles get whiter
0%
97%
notice whiter teeth after 3 weeks of regular use
0%
93%
feel smoother, cleaner enamel after the very first use
0%
90%
notice a visible difference in the brightness of their teeth after the first month
*Statistics are based on a survey completed by 1,000 users of the toothpaste.
They loved it, and you will too!
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
designed for sensitive teeth
compact and portable
no peroxide or harmful chemicals
Recommended by dentists
Dr. Dana Dzhambazka of Denta Clinic recommends teeth whitening with WhiteMe products.
A specialist in aesthetic and restorative dentistry with over 10 years of experience, she trusts the innovative WhimeMe products to achieve safe and effective results at home.
Why choose 24K GOLD TOOTHPASTE?
|   | WhiteMe | Others |
|---|---|---|
| Visible whitening effect | ||
| Remineralizes enamel | ||
| No sensitivity | ||
| Fluoride | ||
| Plaque protection |
Made in Europe
Made to European standards for quality, safety, and visible results.
Frequently asked questions
How long will it take to see results?
How long will it take to see results?
The time needed to achieve results with any whitening product varies greatly from person to person. There are many factors that contribute to this, such as the age of your teeth, the types of stains, your daily eating habits, and more.
The gold toothpaste will start working immediately to remove stains from your teeth and will help you maintain their shade by fighting the stains that build up daily. Consistent use will speed up the whitening process and reveal results much faster.
Is it safe for enamel?
Is it safe for enamel?
Yes. The formula is designed to remove yellow stains without damaging the enamel, and it even helps strengthen it.
Will it cause tooth or gum sensitivity?
Will it cause tooth or gum sensitivity?
Not at all! Our peroxide-free formula is scientifically proven to be gentle on teeth and gums, making it safe even for the most sensitive smiles.
What types of stains can the paste remove?
What types of stains can the paste remove?
Our proven formula removes deeply penetrated stains and yellowing caused by:
✓ Coffee and tea – Say goodbye to everyday stains from your favorite drinks.
✓ Red wine and food stains – Removes discoloration from richly pigmented foods.
✓ Tobacco – Removes stubborn nicotine and tar stains for a fresher smile.
✓ Natural aging – Gently brightens teeth affected by gradual yellowing.
✓ And more… – Effectively removes everyday stains without damaging the enamel.
Can I use the paste with veneers and implants?
Can I use the paste with veneers and implants?
The gold whitening paste is completely safe to use since it's a non-abrasive form of whitening, but we would recommend avoiding applying it with a brush on those teeth, as only natural teeth can correct their color.
We always recommend consulting your dentist before use to make sure this is the right product for you.
How often can it be used?
How often can it be used?
It can be used daily or before an event to remove unwanted yellow tones from your teeth. One pack is enough for a month of daily use.